Greenfield Studio is a London-based floral design studio founded by Zoe Greenfield, born from a deep love for the British countryside and a reverence for the natural world. Inspired by the wild beauty of native hedgerows and the quiet poetry of the changing seasons, our work celebrates nature in its most honest and untamed form.

Each arrangement is both a reflection of the moment and a piece of floral sculpture—ephemeral, elegant, and contemporary. We draw on the textures and forms found in the landscape, combining them with a modern, sculptural sensibility to create work that feels both grounded and bold.

Sustainability is at the heart of everything we do. We work exclusively with seasonal blooms, use British-grown flowers wherever possible, and design using eco-conscious methods—eliminating floral foam, plastics, and unnecessary waste from our practice. Our ethos is simple: let nature lead.

Whether it's a wedding, an editorial shoot, a brand event, or a private celebration, we believe there’s a seasonal flower for every occasion—and a way to tell your story through it.